As a logo designer, I begin by sketching concepts with pen and paper to explore ideas and refine my vision. Once I’ve narrowed down a few strong options, I transition to the computer to create black-and-white drafts, focusing on the design's balance, scalability, and composition. After selecting the strongest concepts, I implement color themes that align with the brand's identity and desired impact. I also take into account the final use case, ensuring the logo works across digital, print, and other mediums. When needed, I create supporting graphics and patterns to enhance the overall visual identity, providing a cohesive and impactful brand presence.